Coverings

Gayafores reinforces Spain's tile potential at Coverings 2022

The United States is a strategic market and one of the first destinations for Gayafores exports

The international ceramic tile sector will once again concentrate in a few days in a face-to-face event of maximum impact and scope such as Coverings. On this occasion, the meeting will be held at the Las Vegas Convention Center, in the United States, from April 5 to 8, and is presented with an area that almost triples that of 2021 and that also coincides with the celebration of the National Hardware Show and IDAExpo+.

Exhibitors from 34 countries will attend the event to be in direct contact with customers, partners and collaborators and to show the latest innovations in the world of tile and stone, and Gayafores will not miss the meeting with thousands of professionals especially interested in learning about the new proposals in porcelain floor and wall tiles, as well as innovative trends in design and technology and new business opportunities.

THE MARMETTA COLLECTION IS ONE OF GAYAFORES' PROPOSALS FOR COVERINGS 2022.

With the slogan 'Tile & Stone. Connected & Together', Coverings 2022 will put the focus especially on wellness and the environment, timeless luxury and outdoor living, which are concepts in perfect connection with the new collections that Gayafores will showcase at its stand (C9837).

Connected and together at Coverings 2022

With the slogan 'Tile & Stone. Connected & Together', Coverings 2022 will put the focus especially on wellness and the environment, timeless luxury and outdoor living, which are concepts in perfect connection with the new collections that Gayafores will showcase at its stand (C9837).

Among the proposals that the brand will present at its stand at Coverings 2022 (C9837) are the Aran, Marmetta, Core, Cottage, Palissandro, Grace and Calacatta Gold collections, which represent a wide representation of products in the most diverse styles, from stone and terrazzo to cotto, decorated or marble.

It is worth remembering that the United States is one of the main export destinations for Gayafores and the Spanish tile industry as a whole, and its importance as a strategic market is unquestionable, so being present at Coverings is key.

A material with great advantages

The United States is the largest importer of ceramic floor and wall tiles in the world, which have gained popularity in recent years due to their advantages over other types of materials, such as carpets or vinyl. In this regard, ceramic tile is the preferred flooring for bathroom surfaces in the United States.

Among the features that make it an essential element for the home are its ease of cleaning, its resistance and its low level of water absorption and porosity, making it perceived as a very hygienic material.

The environmental sustainability of ceramics and its non-emission of VOCs (Volatile Toxic Compounds), characteristic of plastic, carpet or wood, are also factors that are becoming increasingly important to consumers.

Added to this is the strong growth of the construction sector in the United States in recent years. Another window of opportunity of great importance in recent years in the sector is the technological progress in products and their design, in which we can highlight the good perception that technologies such as digital printing are having in the market.

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